Tips for writing great posts that increase your site traffic

Blam Websites • June 14, 2021

Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.

Speak to your audience

You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about


Take a few moments to plan your post

Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.


Don’t forget to add images

Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.


Edit carefully before posting

Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add, and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.

Woman in a cream blazer and dark shirt smiles in front of a wood-paneled wall.
By Jamieson Lee Hill February 19, 2026
Meet Fern, the production account manager. Her role sits at the junction between Blam’s Partners and the production team. It requires composure, organisation, and a steady temperament.
Person using smartphone with glowing app icons overlaid.
By Jamieson Lee Hill February 12, 2026
That is the uncomfortable truth. AI job cuts are structural, not emotional. And once a role becomes redundant, loyalty stops mattering. Read more...
Person using a laptop and a tablet with a stylus on a wooden table.
By Jamieson Lee Hill February 10, 2026
If you are thinking about starting a digital agency, you are probably not lacking ability. You are lacking certainty. Read our thoughts on starting a digital agency without experience.
More Posts