Meet Fern, Blam’s Production Account Manager
Fast Facts: Fern
Name: Fern
Role: Production Team Account Manager
Focus: Partner support, ticket management, scheduling, logo design, production coordination
Background: Business studies, recruitment account management, senior roles in the motor trade
Working style: Hybrid
Life outside work: Mum, travel, long walks, good coffee
When Blam Partners submit a support ticket, request an amendment, or need reassurance that something is moving, they experience efficiency. Behind much of that consistency is Fern.
Her role sits at the junction between Blam’s Partners and the production team. It requires composure, organisation, and a steady temperament.
The Role: Structure, Not Chaos
Fern describes her position simply:
“I’m the account manager for the production team.”
In practice, that means overseeing support tickets, scheduling work in the correct priority order, handling logo design projects, coordinating communication, and making sure Partners feel supported rather than ignored.
“I handle all the support tickets to ensure our Partners and clients receive efficient support and communication. I handle any issues they have to ensure their journey at Blam is as easy as possible.”
Fern’s clarity and responsiveness help the process of fulfilling Partner needs flow efficiently.
Fern’s role is also evolving. She is currently expanding her technical knowledge into SEO, strengthening her ability to bridge communication between Blam Partners and delivery.
Her willingness to develop directly connects to her background in business.
A Business Mindset from the Start
Fern’s interest in business predates Blam.
“I’ve always had an interest in business. I studied business in sixth form and for two years at university.”
Her early career reflects that orientation. She worked as an account manager in recruitment, a sector where expectations are high and response times matter. She also held senior roles in the motor trade, another commercially demanding environment.
Those industries taught her resilience quickly, and she learnt to prioritise and communicate clearly. The skill transfer was ideal for production support. When Fern came across a Blam job advert online, she was looking for something new.
“I always knew that I wanted to enter a role that I hadn’t done before.”
Marketing had long interested her, but without formal experience, entry points were limited.
“Marketing’s always been something I’ve been interested in, but because I haven’t had experience in it, I’ve never been able to get my foot in the door.”
Meeting the team made her realise that Blam was the place for her,
“I met the team at the office and had an interview, and it seemed like I’d really fit in.”
Blam Culture
When discussing Blam’s internal environment, Fern was frank,
“There’s just nothing going on in the background that you ever have to be worried about. What you see is what you get at Blam.”
Speaking to Fern, you see the operational clarity in her role that depends on cross-team coordination. She describes the atmosphere at Blam Digital as refreshingly straightforward.
“Everyone just focuses on what they’re doing, not what other people are doing.”
That focus enables speed. Problems are solved rather than analysed for blame.
For someone managing production flow, that really matters. Blame culture is alien to the Blam environment.
A Day Built on Routine
Fern’s working day begins the same way, whether she is at home or in the office.
“I always start by answering all the support tickets so I can ensure jobs are scheduled in priority and in the order that they come in.”
Of course, priorities can shift as new projects arise,
“I may have to make some minor adjustments or see to any high-priority issues.”
After tickets come emails, then calendar reviews, then internal coordination. She checks for outstanding content, logo designs, and scheduled updates, chasing where necessary.
Meetings are with Partners discussing amendments or new projects. Others are internal discussions about day-to-day tasks or upcoming products. In the office, collaboration is more immediate. At home, communication relies more heavily on structured channels.
But the foundation remains the same with a consistent process being followed to maintain quality in delivery.
Stable Routines
When asked about mindset habits, Fern’s answer was very grounded. Being a mum with a young daughter, she has to be very efficient with her time
“I feel like I live five lives in one day sometimes. Having the same routine every day allows me not to let anything slip through the net.”
Where some people might experience repetition as monotony, Fern sees it as stability. Routine ensures that Partners receive the same quality of attention, regardless of what else is happening. Her focus is this:
“Just making sure that everybody gets the same energy from me every day.”
Life Outside of Blam
Fern loves travelling, walking, and meeting friends for coffee in calm surroundings. Nature parks, open space, movement.
“I like to travel. I like to walk. When I get the time, we’ll grab a coffee and go for a walk somewhere.”
Her coffee of choice is a caramel macchiato.
Learning, Connection, and Support
When asked what she values most about her role, three themes emerged.
First, connection.
“I like being that connector between the Partners and the team. I like speaking to people. So for me it’s ideal because that’s what I get to do all day.”
Second, learning.
“I’ve never really worked in marketing before. So to me, every day is a school day.”
She specifically mentioned her evolving view of AI.
“I wasn’t big on AI before I started working at Blam. And now I’m seeing so many things and thinking, that is so cool.”
Third, support.
“If there’s anything that I don’t know, the team will take the time to do a Loom video and send it across so I can take it in and use it for the future.”
This is typical of the supportive culture in the Blam team.
Three Words
Fern describes herself as:
- Enthusiastic.
- Approachable.
- Reliable.
All three help her thrive in her role as Blam Digital account manager.
Advice for Future Blam Digital Partners
Fern’s advice to prospective Blam Partners is pragmatic.
“Always come in with a plan. Know what you want to achieve and how you’re going to get there.”
Support exists. Systems exist. But initiative must come from the Partner.
“Start by focusing on your networking. Your leads and your prospects are where you’re going to find success.”
She points to practical actions: attending networking events, LinkedIn lead prospecting, conferences, and even just picking up the phone.
“You’re always going to have our support in the background.”
And finally, she emphasises relationships and adaptability.
“The more you put in, the more you’re going to get out of it. Embrace the fact that technology is always moving forward. There are going to be new opportunities.”
Final Words
Fern operates in a role that requires composure, process discipline, and sustained communication. She ensures that Blam Partners experience momentum rather than uncertainty.
In a delivery-led business, that consistency is central to the Blam Digital ethos and experience.
Thank you, Fern, for a great interview!
Editor:
Jai Hill, Content Writing Manager, Blam Digital
ABOUT THE AUTHOR
Jamieson Lee Hill is the Content Manager for Blam Digital, having joined the franchise in January 2020. He is trained in all areas of Digital Marketing and has two Master’s level Diplomas in Business Management (DMS) and English Language Teaching (DELTA). He specialises in content/copywriting and content strategy.
Hill also has 26 years of experience as a teacher, lecturer, teacher trainer, curriculum designer and educational manager. In his free time, he explores the wonders of Istanbul and Turkiye, where he lives part of the year by the sea with his wife and 2 cats.
